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HUWAY
Brand
Anna (Girl's Name) + Azalea (Azalea) = AZANNA
AZANNA is derived from Azalea and girl's name, Anna. Among flower, Azalea is the earliest blooming flower in spring.
AZANNA is cleanser for women, made of azalea flower extract (Rhododendron Mucronulatum Flower Extract). AZANNA
has the meaning and purpose to make woman's Y zone clean and pure like 16~17 years old young girl. Azalea is known to
be effective for menstrual irregularities, menopause, and blood circulation.
Background of Development and Domestic Distribution
Huway Co., Ltd. is a professional cosmetic manufacturer who has four brands: skin care brand "sesamis", luxurious
premium skin care brand "SOONARI", hair dye agent "Thousandtree" and cleanser for women, "AZANNA". When Huway
Corporation established, AZANNA was launched as the first product. Therefore, we pay special love and affection to
AZANNA. As soon as launching, it has been distributed in major maternity hospitals as well as obstetrics and gynecology
clinics by medical specialist's prescriptions. Developer, CEO of Huway Co., Ltd. developed AZANNA by himself since his
wife, who had suffered from various yeast infections and unpleasant smells, particularly during summer. Moreover, she
could not find any effective women’s cleanser in market before. Based on majored knowledge in chemistry at university and
over 20 years of working experience in pharmaceutical company, he finally developed AZANNA, women’s cleanser by
obtaining consultation from gynecologist. His wife is now free from these problems, and these days, she enjoys healthy and
clean marital relations.
History
Jan Established
Feb Launched “AZANNA“ Lady’s Inner Cleanser
2014
Mar Launched “sesamis" for skin care & "AZANNA" for hair shampoo
Jun Registered the Brand Name of “sesamis" & "AZANNA" with Korea Intellectual Property Office
Jun Acquired Chinese FDA approvals for “sesamis” & “AZANNA” items
2015
Sept Launched “sesamis” facial masks
Aug Developed a new Brand with Korean Government
Sept Achieved Top-Entrepreneurship Award from Induk University
2016
Dec Nominated an Excellent Exporting Corporation by Korean government
Gained a patent on Yam Extract
Feb Launched a new Brand,“SOONARI" for premium skin care
2017 Jun Implemented an Innovative Marketing Program with Korean Government
Jul Acquired CPNPs for “sesamis” & “AZANNA”
“sesamis” launched at Pyungchang Winter Olympic Game Mall
Feb
Acquired CPNPs for “SOONARI”
2018 “sesamis” & “AZANNA” launched at PRIMOR,the biggest drung store in Spain
May “sesamis” launched at Hebe,the 2nd biggest drug store in Poland
Nov
“sesamis” launched at Isetan department store in Malaysia
Certificate & Patent
Patent No.10-1942847 Trademark No.40-1074734 Chinese Trademark Chinese Trademark Chinese Trademark